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June 2014
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Thursday, June 26, 2014

Harnessing “Big Data” to Expand Transportation Choices

06:00 PM - 08:00 PM Pacific Standard Time

877 Cedar Street, #150
Santa Cruz, CA , 95060

In the age of mobile technologies and social media, innovative technologies can not only improve our personal lives, but also our transportation options. We are constantly putting information out into the world about our preferences, yet this "big data" has yet to be fully utilized by the transportation sector. Transportation professionals are starting to learn how to unlock the vast potential of big data to better understand travel preferences, patterns and choices. However, big data requires big capacity. As a region, we must ensure that through improvements to our infrastructure and creative partnerships we can meet the challenges of using big data effectively in transportation planning. Join the WTS Monterey Bay Area Group for its first event in the Monterey Bay Area.


Aileen Loe, Deputy District Director for Caltrans District 5, will moderate the discussion between our esteemed panelists and lead the audience in an interactive question and answer session.


Nicole Foletta, Transportation Planner/Engineer for Fehr and Peers, is a multi-modal transportation planner with expertise in integrating big data sources into transportation planning tools and applications. She will present on how transportation planners are utilizing big data, such as cell phone data, to make decisions.

Nisar Ahmed, Program Coordinator - Technical for MTC’s 511 in the San Francisco Bay Area, is responsible for overseeing the development and operation of the regional real-time transit information system, development of the regional transit database, and liberating 511 data by creating open exchange standards for data collection and sharing.

Peggy Dolgenos, Chair of the Santa Cruz County Business Council and Co-CEO of Cruzio Internet, one of the largest independent internet service providers in California, is building infrastructure around Santa Cruz County, working with local planning and public works departments as well as private construction firms to design, plan and deploy a high-speed fiber/wireless network.  

COST: $30 WTS Members / $38 Non-Members / $10 Students

FOOD: Refreshments and buffet dinner provided

AICP: CM 1.5 | pending

Buy tickets from EventBrite HERE.

Thank you to our sponsor, Cruzio, for helping make the first WTS event in the Monterey area possible.

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